Styleguide

Washing dirndls - How to clean your dirndl

You had fun at the Oktoberfest and unfortunately your dirndl shows the signs of all that fun? No worries! We'll show you step by step how to get your beloved traditional dress really clean again - ...

Dirndl trends 2026: The most beautiful styles for the Oktoberfest

Traditional fashion shows itself in 2026 with more clarity and confidence than ever before. Instead of short-lived effects, high-quality fabrics, calm colors and elegant cuts dominate the new seaso...

How the Munich Oktoberfest boosts the economy

How much turnover does the Oktoberfest generate? The Wiesn generates 1 billion euros! All the facts, figures and visitor numbers for the biggest folk festival + Dirndl tips for 2026.